Branding ⬢ Design ⬢ Print ⬢ templates
A bit about the client
BelkavitzSloan is a people-centric organisation dedicated to providing tailored recruitment solutions for permanent, contract and executive level professionals across multiple industry sectors. Their quality-focused recruitment experts utilize a comprehensive consultation and assessment process to match top companies with the best talent across the UK.
What did they need?
BelkavitzSloan were moving into their third year of operation and felt the time was right to bring an updated and fresh approach to their branding and visual style.
What did we do?
Using the old brand as a departure point, we held a rebranding workshop to establish the current work of the business, the client base, their approach to their work and goals for the future. During this time it was agreed the brand required a tagline to make clear they work within the recruitment industry.
The final and confirmed tagline is, "Expert Staffing Made Possible." Since a penrose triangle is an impossible object, this became the new brandmark for the business.
Additional assets, such as business cards, were designed as part of the process.