LPG Counselling
⬢ Branding
⬢ Design
⬢ PR
⬢ Photography
⬢ E-Commerce
⬢ Website
Comprising three PGD-qualified mental health practitioners, LPG has been providing person-centred counselling in Glasgow since 2019, with a vision to bring affordable counselling to all.
The newly launched company needed to build a brand which encapsulated their person-centred counselling approach, and distinguish themselves in an oftentimes nebulous market. They also needed an online hub for the public to access their guidance and services.
We came up with LPG, which stands for the initials of the team (Laura, Paul and Gavin) as well as the team’s system for working with clients — Learn, Process and Grow. The brand mark is reminiscent of a maze, with LPG being there to provide a path. Our market research found that no other counselling service in Scotland offered online booking functionality, so this was built directly into the site. We also carried out a team photoshoot at several interesting locations in Glasgow including The Lighthouse. Photos were distributed across website, social media and print.
First
Book-and-pay online website for counselling in Scotland
Linking
of website-booking-accounts software achieved
Ongoing
support to ensure growth for this unique startup
“Our experience with TMD has been so much more than we could have imagined. Their creative spirit is truly inspiring.
Not only did they offer a professional and timely service, but they made that effort to connect with us and our business. Every step of the way we felt like they were just as invested and enthusiastic in our vision as we are!
Thanks to their hard work our dream has become a reality and if you are just starting up and need help with marketing, like us, or you are looking to take your business to the next level then these are THE guys: TMD will not disappoint!”
— Gavin McDonald, Managing Director, LPG Counselling
